Hi Seoul marzo 29, 2010Posted by christian saucedo in Media facade.
Tags: Media facade, Media facade - Auto active
Tipo. Fachada media – autoactiva
Autor de la instalación. Realities-United
Edificio. Media Cloud installation for the Hi Seoul Spring Festival
País. Corea del Sur
ROPE SUSPENDED LIGHT- AND MEDIA ‘CLOUD’ INSTALLATION FOR THE “HI SEOUL” OPEN AIR EVENT
Commissioned by the Seoul Foundation for Arts and Culture the central element of Hi Seoul Spring Festival in 2008 –that is the representative annual cultural event held by the city of Seoul– the Media Cloud installation was developed in collaboration with our Korean based friends of MASS Studies.
Shaped like a tornado an array of 1265 linear LED units develops strong centripetal forces 16 meters above the festival crowd on Seoul Plaza. Using 5 steel towers the suspended steel wire structure with a diameter of over 55 meters was fully constructed in only 5 days.
Framed by Seoul’s skyline this enormous temporary chandelier created the central event space called “May Palace” for the festival program for one week – slightly swaying in the wind and serving shady conditions at daytime the installation was staging an intense choreography of animated light patterns swirling above the three main performance stages on Seoul Plaza during dark hours.
During live broadcasting of the opening program on Korean television the Media Cloud soon became the favoured motive captured by a group of several robotic cameras and echoed on a series of large-scale video displays behind the stages. And the crowed loved it taking home thousands of digital images for personal memories. Dizzy…!
PROJECT MANAGEMENT (REALU)
PROJECT TEAM (REALU)
Mass Studies and ALTEK Technologies