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hologram fashion show noviembre 16, 2011

Posted by christian saucedo in Other projects.


This summer, Denver production legends Futuristic Films and motion design boutique Spillt came together to create a truly innovative and never before seen event for Forever 21 and Space150. This unique collaboration combined the full gamut of production capabilities including using 3D rendering techniques, custom screens, green screen video shoots, high-end projectors, special effects, and tens of thousands of key frames. We created a never-before-seen fashion show experience. This new event premiered during the Forever 21 store grand opening in Vienna, Austria and has since been seen in similar events in Belgium, London, New York, Los Angeles and many more.

The primary goal of the fashion show is to highlight the new line, allowing the audience to look at as many models as possible from as many angles as possible. By infusing the show with holographic technology, we were able to maximize the number of models and the angles from which the audience sees them.

Space150, Minneapolis, MN
Billy Jurewicz: Director, Founder
Executive Producer: Genna Freeburg
Technical Director: Julio Obeillero

Futuristic Films, Denver, CO
Producer: Brendan Kiernan
Director: Jasper Gray
Production Manager: Sean Madaras
Assitant: Richie Kendall
DP: Harris Charalambous
Gaffer: Brendan Alperin
Assistant: Ken Wales
VFX Technician: Kyle Ruddick

Spillt, Denver, CO
Director: Ryan Bramwell
Executive Producer: Kimberly Peterson
Design Direction: Matt Benson
Edit: Ben Eslinger
3D/2D Animation, Compositing, and Design:
Brian Long, Shawn Astrom, Kevin Kerndt, Josh Thiel, John Camalick, Ed Rhine, John Brisnehan



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